capitalisation

n 1: the act of capitalizing on an opportunity [syn: {capitalization}]

2: the sale of capital stock [syn: {capitalization}]

BiCapitalisation

The act said to have been performed on trademarks (such as

{PostScript}, {NeXT}, {NeWS}, {VisiCalc}, {FrameMaker},

{TK!solver}, {EasyWriter}) that have been raised above the

ruck of common coinage by nonstandard capitalisation. Too

many {marketroid} types think this sort of thing is really

cute, even the 2,317th time they do it.

Compare {studlycaps}.

(1995-02-23)